Birdwatchers Club

Start Your Pasture Passport

We love that you love our girls – and that you love watching them on our site! To help you keep track of your birdwatching endeavors, we’ve created the Pasture Passport. Collect 10 farm names in your Pasture Passport and become a member of the Vital Farms Birdwatchers Club.

Keep reading to learn how to join the club – and to learn what’s in it for you!

Join the Club

Step 1

Click here to download and print your Pasture Passport.

Step 2

Each time you finish your carton of Vital Farms eggs, cut out the side of the carton where the farm name is printed.

Step 3

Tape or glue the carton cut out to your passport.

Step 4

Repeat! Once you’ve filled your passport with 10 different farm names, send it to us digitally!

Digital Send:

Snap a photo of your passport and email it to with “Pasture Passport” as the subject.

Printing Tips

For the best results, select the double-sided option when printing your passport. If you’re unable to print double-sided, don’t ruffle your feathers! You can print your passport on two sheets of paper and fold one inside the other.


Once we receive your completed passport, you’ll become an official member of our Birdwatchers Club. To thank you for your loyalty, we’ll send you an exclusive Vital Farms Birdwatchers Club hat. Now that’s something to cluck about!

A woman in a red t-shirt with a vital farms logo holding a vital farms birdwatchers baseball cap.


Please allow up to 3 weeks for delivery of your hat after submitting your Pasture Passport.

Terms & Conditions


PRIZE: One Vital Farms Birdwatchers Club hat.

ELIGIBILITY: The Vital Farms Birdwatchers Loyalty Program is open only to permanent legal U.S. residents 18 years and older.

Complete the Pasture Passport in its entirety by including cutouts of 10 different farm names.
Mail completed passport to:

Vital Farms
3601 S Congress Ave.
Suite C100
Austin, TX 78704

One entry per household.
Each individual may receive only one hat.
Winners may not request substitutions of prize winnings. All winners are solely responsible for any and all taxes and/or fees as well as all additional costs that may be incurred.
A contest is null and void in any jurisdiction where prohibited by law.
Vital Farms reserves the right in its sole and absolute discretion to terminate any contest at any time without prior notice.
Vital Farms reserves the right in its sole and absolute discretion to alter any contest rules at any time.
Vital Farms reserves the right to condition the award of prizes upon the execution by the winner(s) of a publicity release (without compensation to the entrant) to publicize the contest and otherwise, as determined by Vital Farms, unless prohibited by law.
Employees of Vital Farms and their immediate family members are not eligible for the contest.  Vital Farms reserves the right to require the winner to execute an affidavit of eligibility as a sworn document and provide other proof of eligibility as a condition of receipt of the prize or award.
Except where prohibited by law, entrant agrees that: (1) any and all disputes, claims, and causes of action arising out of or connected with this contest or any prize awarded shall be resolved individually, without resort to form of class action, and exclusively in the federal or state circuit court located in Austin, Texas; (2) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering into this contest, but in no event including attorneys’ fees, and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation, and enforceability of these contest rules, or the rights and obligations of the entrant and Vital Farms in connection with the contest shall be governed by and construed in accordance with the laws of the State of Texas.

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