2025 Impact Report
We’re on a mission to bring ethically-produced food to the table and are pleased to share our progress. This 2025 Impact Report describes how our results-driven, holistic approach to stakeholder resilience comes to life. Together with our stakeholders, we will continue to embark on our journey to improve the lives of people, animals, and the planet through food.
Our Impact Strategy
Our Impact Strategy focuses on the following key areas where we’re committed to making an impact – within our organization, among our stakeholders, and in the communities where we operate.
Impact Goals
We strive to demonstrate clear, tangible progress on the issues that matter most to both our stakeholders and the business.
Our Impact Goals lay a clear path forward, balancing our commitment to long-term resilience with our determination for progress. While the Impact Goals outlined here focus on a three-year timeline, we continue to think ahead toward long-term opportunities, finding ways to raise the standards even further.
Building A Resilient Food System
Climate Change & Farmer Well-Being
Mitigate climate risk in our supply chain and our farmer’s productivity
- Goal
Engage 100% of Farmers on regenerative practices by the end of 2026 - Progress
Climate Change
Mitigate climate risk in our operations
- Goal
Reduce operational greenhouse gas intensity by 25% by the end of 2027, compared to 2022 - Progress
fostering a people-first culture
Crew Impact Achieved!
Continue to build a more inclusive workplace for our crew
- Goal
Increase favorability in our annual Inclusion Survey by 5% points by the end of 2023 - Progress
driving engaged & accountable oversight
Ethical Leadership & Governance
Ensure we maintain a high standard of ethics as we grow
- Goal
Implement a formal company-wide ethics training program and ensure completion by >95% of all crew members by the end of 2025 - Goal
Maintain >80% agreement that Vital Farms operates ethically and promotes an ethical culture in our crew engagement survey by 2026
Materiality Matrix
Every three years, we conduct an assessment to identify the key Impact-related topics that matter most to our stakeholders and the success of our business. The results of this assessment help us decide where to focus our Impact strategic planning efforts using a holistic approach as an extension of our stakeholder model.
In 2024, we refreshed our 2021 Materiality Matrix to to reflect our company’s growth and address emerging issues and updated stakeholder priorities.
To evaluate each topic, we took a double materiality approach in which we assessed:
1. How each topic presents risks or opportunities to our business
2. How Vital Farms’ activities could impact our stakeholders for the given topic
The topics shown on the updated Materiality Matrix have been identified in collaboration with our internal and external stakeholders as part of a
rigorous, four-stage process:
Governance Structure
Board of directors
Our Board of Directors and its committees oversee the company’s overall risk management strategy, including Impact and climate-related risks and opportunities. The Board receives quarterly reports from its Nominating and Governance Committee that include Impact progress along with annual reports from the company’s management-level Impact leadership on Impact goals and initiatives. The Board also approves the company’s annual operating and capital budgets, which include operating expenses and capital investments related to climate change mitigation and other initiatives.
Nominating &
Corporate
governance committee
Oversight of Impact issues is managed by our Board’s Nominating and Corporate Governance Committee and is reflected in the committee’s charter. The committee oversees our strategy, initiatives, and reporting related to ESG, including environmental initiatives and progress toward our Impact goals. Its oversight function also includes responsibility for overseeing risk management with respect to Impact risk areas, including climate risk. Our General Counsel, Corporate Secretary & Head of Impact presents to the committee quarterly.
Senior
leadership
team (SLT)
Our SLT is the highest management level in our company. The SLT manages risks to our company, including environmental and climate-related risks, through regular reporting from several functional areas. The SLT includes our General Counsel, Corporate Secretary & Head of Impact, who reports directly to our Chief Executive Officer. The SLT manages our response to material Impact issues, including adverse weather events and other climate-related matters, and regularly reports out to the Board and its committees with respect to such risks.
Impact
Steering committee
In 2022, we formed an Impact Steering Committee consisting of functional leadership and individual contributors from departments across our organization, including operations, live production, supply chain, legal, people, and investor relations. This committee is directly accountable for the strategy, ownership, and implementation of Impact goals and initiatives across our business, including measurement, monitoring, and reporting on the progress of our climate-related initiatives to the SLT.
B Corp Certified
Vital Farms has been a Certified B Corporation since 2015. B Lab, an independent nonprofit entity who administers the B Corporation standards, assesses companies on more than 200 sustainability questions and awards B Corporation certification to companies that meet stringent social and environmental performance, accountability, and transparency standards.
To certify as a B Corp, companies must obtain a minimum score of 80 points on the B Corp Impact Assessment and undergo reevaluation every three years.
Certified since: 2015
Most recently certified: March 2025
Overall score: 98.6
Community: 20.0
Workers: 25.1
Environment: 32.7
Governance: 17.2
Customers: 3.2
Public Benefit Corporation
In 2017, we elected to be treated as a public benefit corporation under Delaware law. Public benefit corporations in Delaware are required to identify in their governing documents the specific public benefits that they will promote, and directors have a duty to consider these interests when managing the company. Our classification as a public benefit corporation underscores our commitment to our purpose and pursuit of long-term benefits for each of our stakeholders, including farmers and suppliers, consumers and customers, communities and the environment, crew members, and stockholders. The public benefits listed in our governing documents are:
- Bringing ethically produced food to the table
- Bringing joy to our customers through products and services
- Allowing crew members to thrive in an empowering, fun environment
- Fostering lasting partnerships with our farms and suppliers
- Forging an enduring profitable business
- Being stewards of our animals, land, air and water, and being supportive of our community
Awards & Recognition
Reporting archives
Policies
