Interpreting and enforcing the FDA Egg Safety Rule – there’s no need to be afraid!

Some of you may have heard about the recent draft guidance from the FDA regarding outdoor access for organic and pastured egg producers. There is a lot of misinformation about what this means for organic and pasture-raised egg producers, and we want to set the record straight. This draft guidance was created in response to […]

Vital Recipe: Vegetarian Bibimbap w/ a Vital Farms egg

In the summer months, who wants to spend a lot of time over the stove? We like to eat healthy and easy to prepare meals using fresh ingredients. Enjoy this perfect summer recipe from Vital Farms contributor Pooja Mottl. Pronounced “Bee Beem Bop”, this dish is a highly nourishing classic meal in Korean cuisine. It’s […]

Vital Chef Series: Interview with Chef Kent Rathbun of Rathbuns Blue Plate in Dallas, TX

  Can you tell me a bit about the food and ethos behind Rathbun’s Blue Plate? What makes it special in the Dallas food scene?   Rathbun’s Blue Plate Kitchen is a reflection of the kinds of dishes I enjoy cooking for my family at home.  It relies heavily on the freshest, locally and regionally-grown […]

Consumer Driven, Farmer Powered: Vital Farms supports organics in Washington, D.C.

Last week in Washington, D.C., Matt O’Hayer, owner of Vital Farms, lobbied on behalf of the Organic Trade Association (OTA) standards for farmers and animals in Washington, D.C. Ashley Swaffar, (below, with Matt) represented Heartland Egg, one of our farmer partners in Arkansas. Farm Bill Status? In a critical move toward the formulation of AN ACTUAL Farm […]

When you are the most expensive egg on the shelf, your product needs to be amazing

When you are the most expensive egg on the shelf, your product needs to be amazing. The yolks should be a deep gold (which means the hens are eating plenty of grass), the whites should be thick and fluffy (meaning the eggs are really fresh), your egg shells should be strong (meaning the birds get […]

At Vital Farms, transparency is key

With Ag-Gag Bills on ballots all over the country and massive factory farms doing everything they can to NOT show you their “farms”, Vital Farms believes in transparency in everything we do. We host large quarterly farm tours for our customers and allow them to photograph and take video on any of our farms. We […]

THIS is what pasture-raised farming looks like

Thanks to some much needed rain and cooler temperatures, our pastures are looking greener than ever. This means the ladies get to eat tons of fresh native grasses, flowers and bugs foraged in their fields and pastures. We provide 108 square feet of fresh green pasture per bird, year round. Here are a few photos […]

Technical problems with our website contact form- please resend your unanswered questions!

Hi Vital Farms Fans- We’ve had an ongoing technical problem that has affected our receipt of your questions submitted via our online contact form. (See below). If you’ve submitted a question via this form between the very end of November and last week, and have not received an answer, please let us know, re-ask your […]

Guestblog by Ryan Savard, CrossFit Dallas: Quick Guide to the Paleo Diet

Although Vital Farms does not endorse any one diet or lifestyle (many in our company are lifelong vegetarians), there has been quite a bit of support for our pasture-raised eggs from the CrossFit and Paleo Diet community. One of our new foodservice clients, CrossFit, in Dallas, Texas are very enthusiastic about what we do and […]

What I learned at TEDxManhattan: Changing the Way We Eat

I attended the TEDxManhattan conference on Changing the Way We Eat a little over a week ago, and below are the most interesting things I learned. (I also tweeted non-stop from the event, so there are lots of quotes there too). All the speakers were fantastic and passionate, and the 15 minute time limit on […]

Have you ever eaten a blue egg?

In Austin, Texas, Vital Farms sells pasture-raised, organic eggs from Araucana hens (a heritage breed) that lay blue-shelled, extra-rich tasting eggs. We call them Austin Blues and we just received a flock of these adorable baby chicks last Friday. Right now they are so small, you can fit three in your hands! They are happy […]