Updating the Organic Standards

At Vital Farms, we have always put the wellbeing our hens first. If we take care of them, then everything else follows – the sustainable use of the land, the beneficial relationship with the farmers that we work with, a dependable supply chain for our customers, and, ultimately, a superior product for the folks who […]

Frittata with Chorizo Recipe

Holiday recipe winner: Loaded Egg Frittata!

Ingredients: 4 eggs ( I use Vital Farms or local farm fresh pastured eggs ) 2 kale leaves torn and chopped to bite size pieces (or use spinach or your favorite green) 3-4 baby bella or crimini mushrooms sliced (optional, but I would add these for nutrients!) 6-8 grape tomatoes sliced (any tomatoes will work diced small) […]

Pasture Management Key to Paris Climate Accord

By now you’ve probably heard about the 2015 United Nations Climate Change Conference in Paris, where 196 nations joined to reach a landmark agreement to reduce pollution on a global scale (the first one, ever!). The overarching agreement to slowly move from fossil fuels to renewable energy in order to lower greenhouse gas emissions all […]

Our girls are #HappyOutdoors all winter long

One of the most important tenets here at Vital Farms is that our girls get to be outdoors all year-round, which isn’t the same for all eggs that make the pasture-raised claim. You see, some brands are “seasonally pastured” which means their girls get to enjoy fresh air and sunshine for some of the year […]

Pasture-raised eggs for all!

We’re growing – and fast. This time last year we had roughly 35 family farmers and today we have close to 90 independent family farms across six states! That means we’re able to provide ethical eggs to more and more folks across the country, folks who otherwise would not have that choice. And that’s a wonderful thing! […]

Earn discounts and rewards with Shrink App

We know how much you love Vital Farms, and we really appreciate your support! Now, with the Shrink app, we can show you just how much! The Shrink app doesn’t only keep track of your Vital Farms purchase, you can also tell it to follow  your social media engagement (your tweets, posts and ‘grams) so you can […]

Happy, healthy, humane… and Certified

There are many terms used in food marketing these days, and it’s hard to keep up. We know it’s confusing, but we’re here to make it more simple. At least at the egg-set. When you’re looking for the top-of-the-line, best of the best eggs you can buy at the store (that are better for you, […]

Prop 2 – What does it mean to you?

On January 1, 2015 a new regulation, Proposition 2, became law in California. Also known as the Standards for Confining Farm Animals initiative, Prop 2 requires that calves, pregnant sows and egg laying hens have enough room in their cages to turn freely, stand up, lie down and (in the hens’ case) spread their wings. The regulation […]

How would you grade our eggs?

Forget about what you’ve been told about what egg grades mean – unless you know what we’re about to tell you… The grade of an egg depends on the amount of air in the interior cell of the egg, as well as the density of the albumen and yolk. The smaller the air cell, the […]