Florida Whole Foods Marketing team braves the Texas heat!

We were pleased to host 17 members of the Florida Whole Foods Market Marketing team at our South Austin Farm last week. The group braved the morning heat, had tons of great questions and really enjoyed visiting our girls, as well as site-seeing and eating ice cream made from Vital Farms eggs at great restaurants, […]

An Interview with Michael Cox, family farmer, Arkansas

  Where did you grow up? I grew up in living in Summers, AR. on the farm with my dad. I just turned 30 last week. Now it’s time to grow up! Currently my wife Courtney and our two boys Tate and Jax live on our Holcroft farm, which is where we have our Vital Farms production. How did you start chicken […]

Pasture-raising in the Summertime: No sweatin’ chickens!

As the rest of the U.S. heats up, in the Southern States it’s been steamy for about a month already. At our farms, we make sure to keep our hens hydrated while giving them plenty of access to shade. Pasture-raising is still a very successful and viable method of farming, even in the heat. However, […]

Vital Farms’ commitment to our farm workers and staff

Often in our communications with customers, we focus on the quality and uniqueness of our pasture-raised organic eggs. We describe the lifestyle our birds enjoy and the importance of environmental stewardship. This week, we want to focus on another aspect of our sustainable business model: the importance of, and our commitment to, our farm workers and staff. Even […]

Watch: Behind the scenes at Vital Farms’ distribution center

Want to know what happens to our eggs between the farm and your grocery store? Here’s a sneak peak into the washing and packaging of eggs at our South East Austin, TX distribution center.  Enjoy! 1. Eggs arrive directly from the farm in milk crates. 2. Eggs are given an initial rinse. 3. Eggs are […]

What makes Vital Farms eggs special?

Here’s a sad fact: Most of the conventionally, and even organically raised hens in the US never see the light of day, or a single blade of green grass in their entire life. In direct and intentional contrast to these inhumane conditions, Vital Farms chickens are pasture-raised and Certified Humane ™, in addition to USDA certified organic. Our number one goal is to embody responsible animal husbandry and the highest quality food production.

Cold Chicken

Robert is our resident farm manager and a real thought leader in the art of pasture-raising hens. From time to time, he’ll be providing farm updates and answering frequent questions we get concerning pasture-raising. With the rough winter we’ve had, many people wonder how the birds handle cold weather. Here’s Robert’s take:

A lot of people ask me if the cold weather is bad for the hens, since they live mostly outside. They actually do quite well in the cold, as long as they have a way to stay dry and sheltered…