Bringing Ethical
Food to the Table
We do everything we can to improve the lives of people, animals, and the planet through food. By empowering family farms, putting animal welfare first, and raising the bar on what’s sold in grocery stores, we’re proving a better food system is possible.
When enough people care, big things happen.
The result? Truly exceptional eggs and butter.
See the Actual Farm Where Your Actual Eggs Were Laid
We believe folks like you should know (and see!) where your food comes from. That’s why we’ve brought you Vital Farms Traceability — an initiative that allows you to trace your Vital Farms carton of eggs back to the actual farm where they were laid!
Find the farm printed on the
short side of your egg carton
(check both sides)
Enter the farm name at
vitalfarms.com/farm
See the actual farm where
YOUR actual eggs were laid,
and watch the girls do their thing!
Business As a
Force for Good
We operate in a stakeholder model, so becoming a B Corp was a natural extension of the way we do business. B Corps are for-profit companies dedicated to using their business as a force for good — not because anyone told them to, but because they believe good businesses do good.
The Stakeholder Model
We are proud to operate in accordance with the Stakeholder Model. Our purpose is rooted in a commitment to Conscious Capitalism, which prioritizes long-term benefits to each of our stakeholders. Learn more about each of them below.
Farmers & Suppliers
Our farmers put animal welfare at the heart of their operations. We compensate them fairly and provide ongoing support.
The Girls
Our girls supply ethically produced eggs and butter. Our network of family farms gives them the lifestyle they deserve.
Crew Members
Our crew is committed to our mission. We provide a supportive and empowering work life.
Stockholders
Our investors believe in our model. We work to grow an enduring, profitable business.
Customers & Consumers
Our customers and consumers show the industry that ethics matter. We work to bring them joy through delicious food.
Environment
We’re conscious stewards of the incredible gifts of nature, including animals, land, air and water. Our farmers do not use pesticides or herbicides on their pastures, and we believe pasture rotation protects the health of the land.
Community
Austin, Springfield and Pasture Belt communities welcome us. We support working families and community initiatives.
Vendors
Our vendors fulfill our needs throughout all aspects of our business. We strive to be a consistent and reliable partner, from Austin to Springfield.
Join The Flock
(& Enjoy $1.00 Off!)
