Pasture-raised eggs for all!

We’re growing – and fast. This time last year we had roughly 35 family farmers and today we have close to 90 independent family farms across six states! That means we’re able to provide ethical eggs to more and more folks across the country, folks who otherwise would not have that choice. And that’s a wonderful thing! […]

Happy, healthy, humane… and Certified

There are many terms used in food marketing these days, and it’s hard to keep up. We know it’s confusing, but we’re here to make it more simple. At least at the egg-set. When you’re looking for the top-of-the-line, best of the best eggs you can buy at the store (that are better for you, […]

Ethical Eggs and Chicken, coming to a restaurant near you! Vital Profile: Megan Griffith, Director of Food Service Sales

Megan Griffith, Vital Farms’ Director of Food Service Sales, knows her way around a restaurant. She’s also truly gifted at helping chefs to understand the serious taste, quality and environmental benefits of our ethical eggs and chicken. We sat down with Meg to talk pastured Chicken al Carbon, and how she’s helping put better food on […]

Interpreting and enforcing the FDA Egg Safety Rule – there’s no need to be afraid!

Some of you may have heard about the recent draft guidance from the FDA regarding outdoor access for organic and pastured egg producers. There is a lot of misinformation about what this means for organic and pasture-raised egg producers, and we want to set the record straight. This draft guidance was created in response to […]

Vital Recipe: Vegetarian Bibimbap w/ a Vital Farms egg

In the summer months, who wants to spend a lot of time over the stove? We like to eat healthy and easy to prepare meals using fresh ingredients. Enjoy this perfect summer recipe from Vital Farms contributor Pooja Mottl. Pronounced “Bee Beem Bop”, this dish is a highly nourishing classic meal in Korean cuisine. It’s […]

Vital Farming on the San Marcos River, Luling, TX

Todd Boran, his wife Niki and their four children live on 170 acres on the San Marcos River in Luling, TX. Boran started working with Vital Farms two years ago. The family has lived on this land for seven years, and had been farming commercial watermelons and cucumbers before working with Vital. In Boran’s eclectic […]

Vital Chef Series: Interview with Chef Kent Rathbun of Rathbuns Blue Plate in Dallas, TX

  Can you tell me a bit about the food and ethos behind Rathbun’s Blue Plate? What makes it special in the Dallas food scene?   Rathbun’s Blue Plate Kitchen is a reflection of the kinds of dishes I enjoy cooking for my family at home.  It relies heavily on the freshest, locally and regionally-grown […]

Consumer Driven, Farmer Powered: Vital Farms supports organics in Washington, D.C.

Last week in Washington, D.C., Matt O’Hayer, owner of Vital Farms, lobbied on behalf of the Organic Trade Association (OTA) standards for farmers and animals in Washington, D.C. Ashley Swaffar, (below, with Matt) represented Heartland Egg, one of our farmer partners in Arkansas. Farm Bill Status? In a critical move toward the formulation of AN ACTUAL Farm […]

When you are the most expensive egg on the shelf, your product needs to be amazing

When you are the most expensive egg on the shelf, your product needs to be amazing. The yolks should be a deep gold (which means the hens are eating plenty of grass), the whites should be thick and fluffy (meaning the eggs are really fresh), your egg shells should be strong (meaning the birds get […]

At Vital Farms, transparency is key

With Ag-Gag Bills on ballots all over the country and massive factory farms doing everything they can to NOT show you their “farms”, Vital Farms believes in transparency in everything we do. We host large quarterly farm tours for our customers and allow them to photograph and take video on any of our farms. We […]